A Northern Virginia buyer's advantage

Before you buy new,
know what to ask.

The Builder Is Not Your Friend

A candid guide to new-construction home buying by Khalil El-Ghoul, founder and principal broker of Glass House Real Estate.

Understand the incentives. Look beyond the model home. Make your next move with an experienced team on your side.

Buying in Northern Virginia? Start here before your first builder visit.

The Builder Is Not Your Friend by Khalil El-Ghoul, book cover
Practical advice. Real-world perspective.View the book and reader reviews on Amazon

20+ yearsKhalil's Real Estate Experience

$1 Billion+Khalil's Career Real Estate Sales

300+ New HomesSold by Glass House Since 2010

Beyond the sales presentation

A beautiful model home is only the beginning.

The decisions that matter often come before you choose the finishes: which builder, which lot, what is included, and what happens when plans change.

This book helps you ask better questions throughout the process. Glass House helps you apply that thinking to the home you are actually considering.

Written for buyers of production-built homes, with lessons that also help you ask sharper questions about other new-construction purchases.

Read before you commit

A look inside the book.

Three short selections from the first edition. No email required to read them.

EXCERPT 01 Introduction · p. 10

Know whose interests are being represented

“Remember, the sales agents at new home developments are skilled professionals—some of the best trained in any industry. They are taught to represent the builder’s interests, not yours. It’s easy to get swept up in the allure of a brand-new home. But this is when you need to be most alert.”

Put it to work: Before a model-home visit, know who represents you and what to ask.

EXCERPT 02 Chapter 4: Get the Best Deal · p. 51

Look beyond the headline incentive

“For example, one month the builder might advertise a “free finished basement” while at the same time raising the base price or removing what might have otherwise been a standard option.”

Put it to work: Compare the complete price, options and financing terms, not just the advertised incentive.

EXCERPT 03 Chapter 6: Communications, Meetings & Inspections · p. 73

Document the details that matter

“First, document all issues thoroughly. Take detailed notes of all conversations and enlist the help of independent third-party specialists for specific problems—for example, if there is an HVAC issue, get an independent HVAC contractor to evaluate it.”

Put it to work: Keep a written record and bring the right specialist into the conversation.

Want to keep reading? Explore the full book at your own pace.

Built around Northern Virginia

The right questions depend on the home.

Comparing new communities in Loudoun, a townhome in Fairfax County, or a new home in Vienna or McLean? Start with the details of that property, not a generic promise about new construction.

Our team helps buyers across Northern Virginia evaluate the tradeoffs before making a commitment.

Explore our new-construction representation
01

The location and lot

Compare the site plan, grading, neighboring uses, future development and the value of a lot premium.

02

The real purchase price

Put the base price, structural options, design choices, lender incentives and closing costs in one picture.

03

The path to completion

Understand deposits, deadlines, inspections, change orders and how a move or home sale fits the timeline.

The author. The team behind you.

Khalil El-Ghoul

Founder & Principal Broker
Glass House Real Estate

“You have to be your biggest advocate when building or buying a new home.”

From The Builder Is Not Your Friend, p. 8

Experience that becomes practical guidance.

Khalil has worked in real estate since 2005 and has sold more than $1 billion in real estate over his career. He wrote this book to help buyers understand the decisions, risks and questions that can get lost in a builder's sales process.

Glass House brings that perspective to full-service buyer representation. Your primary buyer agent works with you on the search, pricing and negotiations, supported by the brokerage's team.

Meet the Glass House team

Expertise, with smarter economics

Best representation.
Buyer Rebates.

Glass House offers full-service buyer representation with a rebate model. Depending on the home, the compensation received and your written agreement, part of the brokerage's compensation may be returned to you.

A rebate is often an approved closing-cost credit or, when permitted and approved, a check after closing. We will explain the service, fee and potential savings together.

Read the Realtor rebate FAQ

Your next step

Bring us the community.
We’ll help you ask better questions.

Tell us where you are looking, your budget, your timing, and whether you have already visited a builder or signed an agency agreement. Start a conversation with Glass House about the right buyer-agent support for your purchase.

Talk with Glass House

Book excerpts are from the first edition, © 2024 Khalil El-Ghoul. Current transaction terms and requirements may differ. Real estate compensation is negotiable. Rebates depend on the written agreement, compensation received, applicable requirements and lender or settlement approval when applicable. Brokerage services do not replace independent legal, tax, mortgage or inspection advice.